SEO Made Simple: Essential Techniques for Growth
The goal of search engine optimization, or SEO, is to increase a website's exposure in search engine results pages (SERPs). Search engines, such as Google, Bing, or Yahoo, employ sophisticated algorithms to decide which web sites to display and in what order when users use them to hunt for information, goods, or services. The main goal of SEO is to raise the search engine ranking of your website and its content.