7 Competitive Intelligence Benefits for e-Commerce Business

In this article, you will learn about the benefits of competitive intelligence and the top services provider for your e-commerce business. Competitive intelligence is collecting and using information about your competition to your advantage. It might sound like spying, but it is a prevalent practice used by all companies — even yours! E-commerce businesses are used to gathering and analyzing data. This is one of the reasons why they are willing to pay more for analytics software than others.