According to the latest report from Meticulous Research®, the global vitamin D market is anticipated to reach $2.43 billion by 2030, growing at a compound annual growth rate (CAGR) of 7.1% from 2024 to 2030. The market growth is driven by increasing demand for vitamin-enriched or fortified food and beverages, feed and pet food, pharmaceuticals, and personal care products. Additionally, the rising prevalence of vitamin D deficiency, a growing focus on health and wellness, and the increasing demand for dietary supplements are contributing to this growth. However, strict regulations concerning the fortification of food and feed products may somewhat hinder market expansion.