Uncover the rich cultural significance of Ghewar in Rajasthani tradition and how Govindam has become a custodian of this sweet heritage. This article explores the role of Ghewar in festivals, particularly Teej, and its importance in Rajasthani hospitality. Learn about the symbolism behind Ghewar's disc shape and how it's associated with the sun god. Discover how Govindam has maintained the authenticity of this traditional sweet while adapting to modern tastes and dietary needs. With stories of Ghewar's place in Rajasthani folklore and its evolution over time, this piece offers a deep dive into the cultural importance of this beloved delicacy.