A rock-solid marketing plan is very essential for your business and can take it to new heights. Also, it can help turn your business goals into reality by providing your team with direction, deadlines, actionable tactics, and more. Moreover, a marketing plan helps you better understand your company’s marketing goals and how to achieve them. A marketing plan is basically a report that outlines your marketing strategy for your products or services, which could be applicable for the coming year, quarter, or month.(360Digitalidea)